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10 Surprising Social Media Statistics That Will Make You Rethink Your Social Strategy

10 Surprising Social Media Statistics That Will Make You Rethink Your Social Strategy | Modern Marketer | Scoop.it
Know what the fastest-growing demographic on Twitter is? Or how many new members join LinkedIn every second? The answers will surprise you!
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100 Social Media Stats that Prove Social Media Is Worth Your Time

100 Social Media Stats that Prove Social Media Is Worth Your Time | Modern Marketer | Scoop.it
The 100 Social Media stats that will prove its a powerful tool for accomplishing business objectives. Get more leads, conversions, and sales.
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The Social Media Revolution | The Fish Firm

The Social Media Revolution | The Fish Firm | Modern Marketer | Scoop.it

@Equalman

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How to Measure Social Media in 9 Different Ways

How to Measure Social Media in 9 Different Ways | Modern Marketer | Scoop.it
Do you know how social media is affecting your business? Accurate measurement and analysis is an essential part of a social media strategy. Take a look at at some of the different metrics used to measure the success of your social media campaigns.
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Biztech2.com India - Social Media Impact Undervalued By Nearly 100% - News on Social

Biztech2.com India - Social Media Impact Undervalued By Nearly 100% - News on Social | Modern Marketer | Scoop.it
Marketers significantly underestimate the value of social traffic, according to the second Adobe Digital Index report.
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» Biggest, record-setting social media moments of the Super Bowl

» Biggest, record-setting social media moments of the Super Bowl | Modern Marketer | Scoop.it
Biggest, record-setting social media moments of the Super Bowl (RT @lostremote: All the social stats from the #SuperBowl, all in one place: http://t.co/07BPy0NG (updated!
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Super Bowl Breaks Social TV and Broadcast Records

Super Bowl Breaks Social TV and Broadcast Records | Modern Marketer | Scoop.it
Super Bowl XLVI broke broadcast and social media records, setting a new standard for social TV events.
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Twitter is harder to resist than cigarettes and alcohol, study finds

Twitter is harder to resist than cigarettes and alcohol, study finds | Modern Marketer | Scoop.it
People are more likely to give in to urge to tweet or check email than other cravings, say US researchers...
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Consumers 71 percent more likely to buy based on social media referrals | Articles

Consumers 71 percent more likely to buy based on social media referrals | Articles | Modern Marketer | Scoop.it
Ready to make some money off social media? This infographic shows you how.
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14 Tweetable B2B Social Media Marketing Statistics | Social Media B2B

14 Tweetable B2B Social Media Marketing Statistics | Social Media B2B | Modern Marketer | Scoop.it
Statistics are popular with B2B marketers. Here are some recent stats that can help your cause with your social media adoption, or for your next presentation.
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Next Generation Media

The 3 forces that are transforming communications. Full script and sources here: http://digital-examples.posterous.com/script-and-sources-for-the-next-genera...
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The State of Social Media 2011: Social is the new normal Brian Solis

The State of Social Media 2011: Social is the new normal Brian Solis | Modern Marketer | Scoop.it
The State of Social Media 2011. Are you in it?
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103 Compelling Social Media And Marketing Statistics For 2013 (and 2014)

103 Compelling Social Media And Marketing Statistics For 2013 (and 2014) | Modern Marketer | Scoop.it

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. They are refining tactics, integrating social with other marketing channels, taking a hard look at new networks, and continuing to refine their measurements of success.

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Marty Koenig's curator insight, November 13, 2013 10:18 PM

I find it interesting that that press releases is so low and so are blogs, articles and online video. This article should help you figure out your marketing mix. If you want help planning, preparing and launching, click now: http://bit.ly/1a6tJwM


Curated by Marty Koenig  [url=/u/108221 x-already-notified=1]Marty Koenig[/url]

Lori Wilk's curator insight, November 14, 2013 8:57 PM

It helps to understand the statistics as you make your marketing decisions for the upcoming new year and evaluate the best return on your time for participating on various social media platforms.

Sven Awege's curator insight, November 22, 2013 6:30 AM

Not all applicable to Pharma, but hey, doctors are people too, so I can only imagine that many of these just might be useful afterall!

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Study shines a light on social media’s marketing dilemma | SmartBlogs

Study shines a light on social media’s marketing dilemma | SmartBlogs | Modern Marketer | Scoop.it
For many businesses, social media requires going back to marketing basics.
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Twitter Hits 500 Million Users at 3:45 pm on Feb 21, 2012

Twitter Hits 500 Million Users at 3:45 pm on Feb 21, 2012 | Modern Marketer | Scoop.it

Facebook is due to reach the highly coveted 1 billion user mark this summer, but have you heard about Twitter's mind blowing growth?

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Komen for the Cure Underestimated the Power of Women and Social Media

Komen for the Cure Underestimated the Power of Women and Social Media | Modern Marketer | Scoop.it
When an organization uses the lives of our friends and families as political fodder, we don't take kindly to that. And we know how to raise a ruckus.
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NFL using “social media command center” to manage Super Bowl chatter

NFL using “social media command center” to manage Super Bowl chatter | Modern Marketer | Scoop.it
Read 'NFL using "social media command center" to manage Super Bowl chatter' on Digital Trends. With Super Bowl 46 just a day away, thousands of football...
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Pinterest Rivals Twitter in Referral Traffic #pinteresting | Social Media Today

Pinterest Rivals Twitter in Referral Traffic #pinteresting | Social Media Today | Modern Marketer | Scoop.it
To those of you who lead “the Pinteresting life,” you’ve contributed to a phenomenon that is certainly putting its clicks where the hype is.
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16% of small businesses never respond to comments on social media | Jean-Nicolas Reyt, Research Scholar in Management

Most business use social media. 81% of small businesses report using social media marketing, up from 73% in spring 2011.

Via Laurent Mabire
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How big is Social Networking?

Social Networking is becoming a ubiquitous tool for connecting and communicating with friends, family & colleagues. This video seeks to show how big it is.
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13 Mind-Bending Social Media Marketing Statistics

13 Mind-Bending Social Media Marketing Statistics | Modern Marketer | Scoop.it
Yes we all know that social media marketing is an important part of a solid inbound marketing strategy.
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A Short History of Social Media | c4universe.com

A Short History of Social Media | c4universe.com | Modern Marketer | Scoop.it
Law firm Morrison & Foerster has created an enjoyable infographic concerning the history of social media.

Via Jonha Richman
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