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How Marketing Can Impact Revenue Through Big Data And Social Selling

How Marketing Can Impact Revenue Through Big Data And Social Selling | Modern Marketer | Scoop.it
A Guest Post by CEO and Author Glenn Gow Marketing has been under-appreciated for years, but times are changing. In today’s business climate, marketing holds the keys to success or failure for sales.
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10 Examples of Social Media ROI [Infographic]

10 Examples of Social Media ROI [Infographic] | Modern Marketer | Scoop.it
Does social media drive ROI? Here's how 10 companies successfully used social media marketing initiatives and measured their success.
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Steve Schildwachter's curator insight, October 2, 2013 10:40 AM

Not all of these are, strictly speaking, examples of ROI, but they do (a) add dollar signs to a topic sorely lacking them, and (b) help see how social media can be a business tool.

Paul Squirrell's curator insight, October 4, 2013 11:05 AM

Well the answer is 'Yes', but there are a great many more less successful examples also.