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The Most Common Small Business Social Media Fears (And How To Get Over Them) [Infographic]

The Most Common Small Business Social Media Fears (And How To Get Over Them) [Infographic] | Modern Marketer | Scoop.it
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How much is twitter worth (to small businesses)?

How much is twitter worth (to small businesses)? | Modern Marketer | Scoop.it

Today the third major social network is becoming a public company. As with all major IPO’s, we will read a lot of diverse and conflicting opinions on its valuation: to some Twitter will be an overpriced money-losing startup, to others it will be the next major player of the Web and undervalued.


To add a data point to the debate, the Scoop.it team decided to study the value of social networks to small and mid-size businesses.


Via Guillaume Decugis
The Fish Firm's insight:

Great job on this infographic Scoop.it!

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Guillaume Decugis's curator insight, November 7, 2013 2:47 PM

With Twitter poised to have financial stability through its successful IPO, the landscape of online marketing is considerably changed for the long term. From a Google Search dominated world where keywords were the only way to be found, businesses of all size have now a lot more options - forcing even Google to change their search algorithms. 

Guillaume Decugis's curator insight, November 7, 2013 2:49 PM

According to small and mid-size businesses engaged in content curation: a lot!

Paul Squirrell's curator insight, November 8, 2013 3:56 AM

Twitter's IPO has caused much debate, but for advertisers and their agencies the company's future direction is important.  Despite it's healthly IPO share price, Twitter is yet to make a profit.  Like Facebook  the media all talk about the revenue potential which is likely to come from advertising, but unlike Facebook, I feel this is a platform less suited to commercial communications given that Twitter's virtual environment is far less rich and that it is more about the words (micro-blogs), than images.  

 

Of course, the wonderful thing about advertising is that, it normally finds a way through... so lets see.

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The Perfect Social Media Plan for Your Small Business

The Perfect Social Media Plan for Your Small Business | Modern Marketer | Scoop.it
Discussed are some steps for creating the perfect social media plan for small business. Perfect resource for small business owners and marketers alike!
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Twitter Opens Self-Serve Ad Platform Widely to Small Businesses

Twitter Opens Self-Serve Ad Platform Widely to Small Businesses | Modern Marketer | Scoop.it
Twitter has opened its self-serve ad platform to 10,000 businesses.
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Top 10 LinkedIn Tips for Small Business

Top 10 LinkedIn Tips for Small Business | Modern Marketer | Scoop.it
Is your target audience more business than consumer? These social media tips can help you maximize your presence on LinkedIn -- the social network designed for the B2B crowd.
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16% of small businesses never respond to comments on social media | Jean-Nicolas Reyt, Research Scholar in Management

Most business use social media. 81% of small businesses report using social media marketing, up from 73% in spring 2011.

Via Laurent Mabire
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How Small Businesses Can Best Use Social Media | Avid Investor Group

How Small Businesses Can Best Use Social Media | Avid Investor Group | Modern Marketer | Scoop.it
 As a small business owner, it can be difficult to decide where your time is best spent, especially since your time really does equal money.
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4.7 Million LinkedIn Users Are Employed by Small Businesses [INFOGRAPHIC]

4.7 Million LinkedIn Users Are Employed by Small Businesses [INFOGRAPHIC] | Modern Marketer | Scoop.it
A four-year degree isn't the only path to a good job, as evinced by this infographic from LinkedIn.
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The Top 4 No-No’s: Big Mistakes Small Businesses Make with Social Media

The Top 4 No-No’s: Big Mistakes Small Businesses Make with Social Media | Modern Marketer | Scoop.it
  1. Not using social media- The largest mistake many small businesses make with social media is that they are not using it!
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7 Tips for Small Business Owners Looking to Jump Into Social Media

7 Tips for Small Business Owners Looking to Jump Into Social Media | Modern Marketer | Scoop.it
Like a marriage or any relationship that you want to work, social media marketing is most effective when you're committed to it. You either give it your all or don't bother turning the switch on.
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Small Businesses Are Still Slow To Adopt Social Media,This Is Why | Alltopstartups

Small Businesses Are Still Slow To Adopt Social Media,This Is Why | Alltopstartups | Modern Marketer | Scoop.it
Most small businesses are still learning how to do social media right. If your business is still at this stage of adoption, you are missing out and your competition is getting the most of social media and and you are not.
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How Social Media Greatly Improves Local Small Business Marketing | Marketing Plan Info

How Social Media Greatly Improves Local Small Business Marketing | Marketing Plan Info | Modern Marketer | Scoop.it
Local small business marketing works great on social media platforms because of its ease of use. People are usually into the latest products or services, and it is easy for them to tell others about it.
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Marshall Van Fleet's curator insight, February 22, 2014 9:42 AM

Personally I have attracted many Clients through my social media channels...It works ! You need to design a strategy and execute...

Marshall Van Fleet's curator insight, June 2, 2014 5:00 PM

Local small business marketing works great on social media platforms because of its ease of use. People are usually into the latest products or services, and it is easy for them to tell others about it.

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Mobile - Small Businesses to Ramp Up Mobile, Social Marketing in 2012 : MarketingProfs Article

Mobile - Small Businesses to Ramp Up Mobile, Social Marketing in 2012 : MarketingProfs Article | Modern Marketer | Scoop.it
Mobile - With smartphone penetration reaching an impressive 80% in the small-business community, interest in mobile marketing is mounting: 21.8% of small-business decision-makers say they plan to dedicate more resources to mobile ...
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6 Ways SMBs Can Benefit From LinkedIn - Small Business Trends

6 Ways SMBs Can Benefit From LinkedIn - Small Business Trends | Modern Marketer | Scoop.it
Small Business Trends6 Ways SMBs Can Benefit From LinkedInSmall Business TrendsBut one social network that doesn't get quite the same love or attention is LinkedIn.
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Ten Ways for Small Businesses to Use LinkedIn

Ten Ways for Small Businesses to Use LinkedIn | Modern Marketer | Scoop.it
Ed. note: This is a guest post from Guy Kawasaki, co-founder at AllTop, syndicated from his web column on American Express’ OPEN Forum blog.
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