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The Secret To Mining Gold In The Social Media Revolution

The Secret To Mining Gold In The Social Media Revolution | Modern Marketer | Scoop.it

In one of my recent posts You Can’t Understand A Conversation That You Aren’t A Part Of...  an industry colleague Martin (Marty) Smith jumped in the conversation and sparked much interest! It struck me that the Social Revolution really has created new and different consumer behaviors... forcing "Business As Usual" to change...
 

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JC Hubac's curator insight, March 15, 2013 4:42 AM

.The Secret To Mining Gold In The Social Media Revolution!!!!!

Rechetana Rathore's comment, March 21, 2013 8:45 AM
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Rechetana Rathore's comment, March 21, 2013 8:47 AM
A great article on social media. Thanks came from http://vfxconsultancy.com for this innovative post through me (Rechetana Rathore).
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Interesting Articles by The Fish Firm... HERE!

Interesting Articles by The Fish Firm... HERE! | Modern Marketer | Scoop.it
The Fish Firm is a social business development agency specializing in Social Media Networks integrated with Content Management, Analytics, SEO, PR & Modern Marketing Tools!
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The Fish Firm Blends Marketing, Social Media

The Fish Firm Blends Marketing, Social Media | Modern Marketer | Scoop.it
The Fish Firm works with you to attract new revenue, engage repeat customers, adapt to your fast-changing market conditions and respond to your immediate sales needs while creating business intelligence!
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Social Media Marketing ‘Done Right’ | The Fish Firm

Social Media Marketing ‘Done Right’ | The Fish Firm | Modern Marketer | Scoop.it

Social Media Marketing ‘done right’ is a thing of beauty while Social Media Marketing ‘done wrong’ is just a waste of time!

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Law Firms Swarming to Social Media | The Fish Firm

Law Firms Swarming to Social Media | The Fish Firm | Modern Marketer | Scoop.it
Despite years of law firms staying away from the platform, 100s will sign up to Twitter, LinkedIn and Youtube accounts in the not too distant future.
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FACEBOOK TIMELINE FOR SMALL BUSINESS

FACEBOOK TIMELINE FOR SMALL BUSINESS | Modern Marketer | Scoop.it

Confused about the big changes Facebook just rolled out for your business page? Relax. Here’s how to move to the Timeline painlessly.

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How We Got Our Logo! | The Fish Firm

How We Got Our Logo! | The Fish Firm | Modern Marketer | Scoop.it

"When I was in school I would sign my name by writing out my first name and then by drawing a fish - that "fish" is now my logo... while chatting with my highschool friend just now on Facebook - she noticed it!

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Marketing Sales & the Missing Link | The Fish Firm

Marketing Sales & the Missing Link | The Fish Firm | Modern Marketer | Scoop.it

"Interruptive sales tactics have lost their effectiveness in leads-to-sales conversion and revenue acquisition as a result of media’s ‘social’ convergence and the shift in consumer buying habits."

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Social Media Marketing Essentials: You Only Understand Conversions You Are Part Of

Social Media Marketing Essentials: You Only Understand Conversions You Are Part Of | Modern Marketer | Scoop.it

I was on a Twitter Scramble the other day with The Fish Firm and was impressed with their ideas and contributions. I am particularly impressed with this post. The title is a magical idea.

The magical idea is conversions are happening, social conversions, that a company can't understand fully because they are not part of the conversation. Such a powerful double idea so simply stated. 

 

There are many implications to not understanding conversions you are not part of including:

* Cast a broad social net and to be part of more conversations.

* Responding is critical to being included in the conversion.

* Conversions aren't free; you do something to be included. 

* No matter how good you are you are still missing conversions.

 

If you are a perfectionist the last bullet can drive you stark raving mad. Internet marketers learn to turn into the wind and trim, constantly trim, based on feedback loops. 

Great post by The Fish Firm.  

 



Via Martin (Marty) Smith
The Fish Firm's insight:

Thanks Marty!

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A.W. Smith Law's curator insight, February 20, 2013 4:31 PM

Very true!  Something all businesses should keep in mind.  The importance of connecting and understanding your clients/customers is invaluable. 

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See our new website! | The Fish Firm

See our new website! | The Fish Firm | Modern Marketer | Scoop.it
The Fish Firm is a social business development agency specializing in Social Media Networks integrated with Content Management, Analytics, SEO, PR & Modern Marketing Tools!
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What in the World is Social Media? | The Fish Firm

What in the World is Social Media? | The Fish Firm | Modern Marketer | Scoop.it
Fish Marketing Strategies & Analytics integrates your brand-messages directly into your customer and prospect touch-points to impact your sales and revenue.
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3 Reasons Realtors Should Outsource Their Social Media Management | The Fish Firm

3 Reasons Realtors Should Outsource Their Social Media Management | The Fish Firm | Modern Marketer | Scoop.it

I have put together a brief list of reasons that every Realtor should consider, when deciding whether or not to outsource their social media and online marketing needs.

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Social Media Will Dominate Buying Decisions | The Fish Firm

Social Media Will Dominate Buying Decisions | The Fish Firm | Modern Marketer | Scoop.it
The current Digital Marketer Pro newsletter has been doing massive research, and based on this research the Digital Marketer Pro reveals that social media will dominate buying decisions in the future.
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25 Tips for a Healthy Social Business Mindset | The Fish Firm

25 Tips for a Healthy Social Business Mindset | The Fish Firm | Modern Marketer | Scoop.it

Becoming a social business is no easy task. It’s going to take smart thinking, dedication, teamwork, integration, getting real with the skeletons in the closet, and a “can do” attitude.

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Social Media for Business Statistics 2012 | The Fish Firm

Social Media for Business Statistics 2012 | The Fish Firm | Modern Marketer | Scoop.it

36% of social media users post brand-related content... 2 out of 3 social media users believe Twitter influences purchases...

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The New Features of Facebook Timeline: A Guide for Fan Pages | The Fish Firm

The New Features of Facebook Timeline: A Guide for Fan Pages | The Fish Firm | Modern Marketer | Scoop.it

Facebook is rolling out Timeline for brand pages, which presents many opportunities for brands to showcase themselves on Facebook like never before. The new format will be pushed live to everyone on March 30th.

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10 Qualities of a Successful Social Media Manager | The Fish Firm

10 Qualities of a Successful Social Media Manager | The Fish Firm | Modern Marketer | Scoop.it

"Social Good authored by Heather Mansfield introduces key points regarding necessary qualities and standards of an effective social media manager that include the importance being able to stay human while also willing to ‘go viral’. They respect effective social media management as both an art and a skill and underly that some personalities are more likely to experience success than others."

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